Pulsar Re-Brand & Packaging
Silver Spring Soft Drinks wanted to refresh their Pulsar Energy range to stake a claim in the fast growing energy drinks market. The objective was to transform the brand from a tertiary looking product into something which could challenge the market heavyweights like Lucozade, Red Bull & Monster. A strong, energetic logo was created. This was supported by an identity with a grid system of tinted bold colours giving the feeling of energy and movement. This gave the packaging fantastic stand out.
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